Strategising a Label or Logo of quality for a City - Design for Society
The Activity Label or Logo depicts quality, stability and balance. Symbolises that Greater Chennai Corporation is passionate about sustainably building happy, green, wealthy Chennai, strengthening culture through art and conserving nature.
Why is User Research Important in Product Design?
70% of enterprise CEO’s see UX as a competitive differentiator. After all, UX is all about creating customized product experiences. The speciality of user research is that it mostly ends up in discovering the unknown needs of the users and thereby lays a foundation for stronger Product Design.